Let customers try-on your products, from anywhere.
Genlook is an AI-powered virtual fitting room that integrates seamlessly into your Shopify store. Give your customers the confidence to purchase by letting them see how clothes look on their own body, increasing conversions and reducing returns.
AI Try-On Results
Before / After
How it works
Simple, fast, and realistic
Genlook helps customers visualize how your products look on them, focusing on style and appearance to boost confidence in their purchase decisions.
Upload a photo
Customers upload a quick photo of themselves directly from the product page, or take one using their device camera.
AI generates try-on
Our advanced AI technology creates a realistic image showing how the garment looks on the customer in just a few seconds.
Visualize and purchase
Customers see the result instantly and can make confident purchasing decisions, reducing hesitation and increasing conversions.
What you get
Built for high-converting product experiences
Genlook plugs into your Shopify storefront to create an immersive, branded try-on experience without custom development or long onboarding.
AI try-on
See it on you
Customers upload a quick photo and get a realistic try-on in seconds, directly on the product page.
Shopify-first
Install in minutes
Add the try-on button to your product pages in minutes. Configure everything from your Shopify dashboard. No code or theme rewrites required.
Convert more
Boost confidence
Empower your customers to make confident purchasing decisions. By visualizing the fit, you reduce hesitation, increase conversion rates, and lower return rates.
AI Product Studio
Create professional product photos without expensive photoshoots
Beyond customer try-ons, Genlook's AI Studio lets you generate stunning product photos with your own models. Create UGC-style content, marketing materials, and social media assets in minutes—all powered by the same advanced AI technology.
- ✓Generate professional product photos with your models
- ✓Create UGC-style content for marketing campaigns
- ✓Save time and money on traditional photoshoots
- ✓Use the same credits as your virtual try-on widget
Studio Mode
Available in your dashboard
Access the AI Studio directly from your Genlook dashboard. Upload your product images and model photos, then generate professional marketing assets in seconds. Perfect for creating social media content, email campaigns, and product catalogs.
About Genlook
Built by someone who gets it
Genlook was created from real experience in the Shopify ecosystem and a personal frustration with online fashion shopping.
The Story
After years of working in the Shopify and e-commerce ecosystem, I experienced the same frustration many shoppers face: buying clothes online always felt like a gamble. Will it fit? Will it look good on me?
Seeing fashion brands struggle with high return rates and hesitant customers, the solution became clear: let people see how clothes would actually look on them before buying. In 2025, with AI making this possible, Genlook was born.
The Team
Thibault Mathian
Founder & Developer
With extensive experience in the Shopify ecosystem, Thibault combines technical expertise with a deep understanding of merchant needs to build practical solutions for fashion retailers.
Pricing
Start free. Scale as you grow.
Flexible plans from Free to Pro. Pick the monthly generations you need, and pay only for extra usage.
Free
$0
- 100 base generations
- 5 monthly generations
Starter
$9/month
- 200 monthly generations included
- $0.15 per additional generation
Growth
$29/month
- 400 monthly generations included
- $0.09 per additional generation
- Priority support
Pro
$99/month
- 1500 monthly generations included
- $0.08 per additional generation
- Remove Genlook branding
- Priority support
- Custom branding options
Getting started
Install Genlook from the Shopify App Store, enable it on your products, and start offering virtual try-ons today.
Trusted by forward-thinking Shopify teams.
From the blog
Growth Tips for Fashion E-Commerce
Learn how to boost conversions, reduce returns, and stay competitive in today's e-commerce landscape.
Introducing Order Analytics: Track Your Virtual Try-On ROI
Track the real impact of virtual try-on on your sales. Our new Order Analytics feature shows you exactly how Genlook drives revenue and converts shoppers into buyers.
Measure What Matters: Introducing the New Analytics Dashboard
Dive deep into your virtual try-on performance. Our new analytics dashboard gives you the insights you need to understand user engagement and boost conversions.
New, More Affordable Pricing: Passing Our Savings on to You
We're excited to announce new, lower pricing for Genlook. Learn how we're making our powerful AI virtual try-on technology more accessible for every Shopify store.
FAQ
Frequently Asked Questions
Everything you need to know about getting started with Genlook.
How does Genlook work?↓
Genlook uses advanced AI technology to generate realistic virtual try-on images. Customers simply upload a photo of themselves, and our AI creates a new image showing how the garment would look on their body. The entire process takes just a few seconds.
Is there a free plan?↓
Yes! Our Free plan includes 100 base generations and 5 monthly generations to keep testing. When you need more volume, choose a paid plan that fits your needs (Starter, Growth, or Pro), and only pay for additional usage beyond your monthly allocation. Pro lets you remove Genlook branding.
How long does it take to set up?↓
Installation takes just a few minutes. Install Genlook from the Shopify App Store, configure which products or collections you want to enable it for, and the virtual try-on button will automatically appear on your product pages. No coding or theme modifications required.
What types of clothing work best?↓
Genlook works great with most apparel including dresses, tops, shirts, t-shirts, blouses, and jackets. The AI is optimized for upper body garments and works best with clear product images on a plain background. We recommend testing with your best-selling items first.
Is customer data secure and private?↓
Absolutely. Customer photos are encrypted in transit and at rest. Photos are used exclusively to generate the virtual try-on image and are automatically deleted after 7 days. We never use customer photos to train AI models or for any other purpose. Read our full Privacy Policy for more details.
Can I customize the widget appearance?↓
The widget is designed to match your store's theme automatically. Premium plan users can remove the Genlook branding for a fully white-label experience. If you need additional customization options, contact our support team. We're always happy to help.
Can I select which product image is used for the try-on?↓
Yes! You can choose which product image to use for the virtual try-on. This is especially useful when you have multiple product photos showing different angles or styles (like a jacket open or closed). Simply select your preferred image from your product gallery in the Genlook dashboard.
What languages does the widget support?↓
Genlook supports multiple languages including English, French, Spanish, and Chinese. The widget automatically detects your store's language settings and displays in the appropriate language. If you need support for additional languages, please contact our support team.
Can customers take a photo directly instead of uploading one?↓
Absolutely! Customers can either upload an existing photo or use the "Take a photo" option to capture a new image directly from their device camera. This makes the try-on process even more convenient and accessible, especially on mobile devices.
How can Genlook provide insights about my customers?↓
Genlook's analytics dashboard provides valuable insights into widget engagement, conversion funnels, and customer behavior. Track metrics like widget views, try-on completions, and add-to-cart rates. You can also collect customer emails (with permission) and export data for your marketing campaigns to better understand your audience and optimize your product pages.
What if I need help or have questions?↓
We provide direct support to all our merchants. Reach out via email at support@genlook.app or through the in-app chat. You can also book a demo call to get personalized onboarding assistance.
Still have questions?