Genlook vs. Swan
Swan focuses on precise sizing through body scans, but adds friction.
See why Genlook is the preferred Swan alternative for brands who want instant, frictionless visual try-on that converts.
The Short Verdict
Swan
Best for Sizing Accuracy
- ✓Precise body measurements (30+ points)
- ✓Good for made-to-measure brands
- ✗High Friction (Requires User Account & Body Scan)
- ✗Steep Pricing Jump ($9 to $199)
- ✗Complex onboarding (Tech packs)
Genlook
Best for Visual Conversion
- ✓Zero Friction (No Account, Instant Photo)
- ✓Smooth Pricing (Free, $9, $29, $99)
- ✓Merchant Studio for content creation
- ✓Lead Gen tools (email collection)
- ✓Plug & Play (No technical data needed)
Detailed Feature Comparison
Everything you need to know to make the right choice.
User Experience
Pricing Scaling
Primary Goal
Merchant Studio
Language Support
Integration
Friction vs. Visual Speed
The choice between Swan and Genlook comes down to your customer journey philosophy: do you want scientific accuracy or instant visual confirmation?
Swan: The Digital Tailor
Swan treats every customer like a tailoring client. It asks them to create an account, perform a 360° body scan, and saves their precise measurements.
When to choose Swan: If you sell custom-made suits, dresses, or specialized technical gear where 1cm makes a difference, Swan is unbeatable.
Genlook: The Magic Mirror
Genlook simulates the in-store experience of "holding it up against yourself." Users don't need accounts or complex scans. They just upload a photo and see the result instantly.
Why Genlook wins for Retail: Friction kills conversion. By removing the account creation and scanning steps, Genlook captures the impulse buyer who wants to see "how it looks" right now, without a 5-minute setup process.
Why Merchants Switch
Remove barriers to purchase
Every extra step costs you a sale. Genlook removes the friction of account creation and body scanning.
Zero Friction
Swan requires customers to create an account and perform a body scan. This high commitment kills conversion rates. Genlook lets customers try on instantly as guests.
Scalable Pricing
Swan's pricing jumps from $9 straight to $199. That's a huge gap for growing brands. Genlook offers a logical path with Free, $9, $29, and $99 plans to grow with you.
Merchant Studio
Don't just reduce returns, generate content. Genlook includes a powerful AI Studio to create professional marketing assets from your product photos, something sizing apps don't offer.
Swan is a powerful tool for custom-made clothing where precise measurements are non-negotiable. But for standard ready-to-wear fashion, the friction of body scanning and account creation often turns customers away. Genlook strikes the perfect balance: realistic visual proof that builds confidence, with zero barriers to entry.
FAQ
Frequently Asked Questions
Do customers need an account to use Genlook?↓
Does Genlook provide measurements like Swan?↓
Is Genlook cheaper?↓
Ready for friction-free try-on?
Stop forcing customers to sign up. Start converting them with instant visuals.